Sales enablement is the process of providing your sales team with the resources they need to close more deals. In this webinar we will share 3 real customer stories from large tech companies that failed due to the lack of sales enablement processes – and what they could have done to prevent it.
In this webinar you will learn 3 different customer stories focusing on consequences and learnings of:
Not using the right sales tools
Poor collaboration between sales and marketing
Lack of education and motivation for the sales team
After the webinar all registrants will get a self-assessment questionnaire that enables you to evaluate the status of your own sales organization.
Rickard Thyrfalk, Head Of Business Unit - Sales Enablement