Join account-based experts from Brightvision and Demandbase, as they walk through the essential steps to optimise your go-to-market strategy in 2022 including;
Today’s B2B buying is conducted almost entirely online — and most of it happens out of your view. Making matters worse, the technology that’s supposed to help you understand and connect with your buyers is scattered across dozens of disconnected systems, blurring account-level insight and view of the buyer journey.
Paul will cover how to spot in-market opportunities sooner. Progress them faster. And hit your pipeline goals quarter after quarter.
Demandbase injects Account Intelligence into every step of the buyer journey and orchestrates every action. We call it Smarter GTM™ … and it changes everything.
Demandbase One gives you everything you need in one complete go-to-market package with cloud solutions for Advertising, Account-Based Experience, Sales Intelligence, and Data. See how you can streamline your go-to-market and deliver a better buying experience.
In this session you will learn more about how to build a long-term ABM strategy and execute a pilot campaign. We will explore examples from B2B Tech companies and identify best practices in building an ABM strategy. Learn how to balance short-term and long-term needs and activities.
Learn how to execute efficient outbound campaigns with a multinational SDR team. With learnings from two decades you will find out what works well and why. Jakob will share both strategies and tactics to get the sales success that will help grow your business.